About VCGP

VCGP is a stage-agnostic investment holding, focused on the FMCG sector, targeting high-growth and highly disruptive consumer facing businesses within the health and wellness sector.

Stage Agnostic

Stage Agnostic

Primary focus on early-to-mid stage businesses with proof of concept, brand identity, and high sustainable gross margins to deliver 10x revenue growth.

FMCG M&A Venture

FMCG M&A Venture

614 acquisitions in 2016, with activity expected to increase in further in coming years. Global brands are experiencing market share erosion and are forced to grow through venture deals.

Health & Wellness Trend

Health & Wellness Trend

Incredible “white space” for growth investments: shifts in global demographics (retirement of Baby Boomers and rise of Millenials) fuel demand for products from our focus area.

Advantages

Unfair competitive advantages that accelerate our growth with seamless access to FMCG investments.

Growth Acceleration Services

Growth Acceleration Services

We provide easy access to world class and validated marketing consulting services that range from design, research, strategy, & operations to accelerate growth.

De-Risked Investments

De-Risked Investments

With proprietary market knowledge, we evaluate, acquire and scale the best  operating brands among ‘Local Jewels’, ‘Distressed Brands’, ‘Rising Stars’, ‘Non-Core Brands’

Proprietary Go-To-Market Strategies

Proprietary Go-To-Market Strategies

We will leverage our strong relationships with retailers & FMCG brand owners, allowing for access to insights and go-to-market strategies via strategic channel partners.

Reverse Engineering

Reverse Engineering

We have access to both ‘Missed Opportunities’ that FMCG players did not pursue, and ‘Hidden Gems’ that we will propose to FMCG players to develop and “scale to fit”.

Knowledge of Gaps & Trends

Knowledge of Gaps & Trends

Our 100+ year industry knowledge allows us to identify the gaps within the health and wellness movement, which is today an incredible “white space” for growth investment.

Disruptive Retail Tech

Disruptive Retail Tech

We provide insights with efficient retail execution and compliance. Distribution evaluation is managed via the latest tech (e.g. Try the World, Trax Retail, etc.)

Team

Meet the VCGP Team

  • vc growth partners
    VCGP

    VC Growth Partners

    VCGP

    VC Growth Partners

    VCGP is a stage-agnostic investment holding, focused on the FMCG sector, targeting high-growth and highly disruptive consumer facing businesses within the health and wellness sector.

Focus

VCGP Investment Focus: We target high growth consumer brands.

  • “Underperforming”: Existing brands that FMCG companies wish to divest from

    Non-Core Businesses
  • “Turnaround”: Existing brands suffering from lack of support or brand erosion

    Distressed Brands
  • ”Growth”: New Brands only in a few markets with large potential for scaling

    Rising Stars
  • “Value”: Existing / heritage brands that have not scaled beyond a few markets

    Local Jewels

Contact

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Contact

We partner with investors and entrepreneurs who seek to be involved with operators and creators in the consumer brand space.